Blog
Books, News

End of Summer spectacular

Celebrate the end of summer with 40% off books, ebooks, CDs and DVDs

But that’s just the start….

If you’re an HK Rewards member you get the ebook version of any physical book you buy, absolutely free. Download it instantly and enjoy it straight away.

You also get free delivery on all orders as standard. So relax. Not too much, Summer’s almost over and this spectacular offer expires very soon.

That’s a scorching 40% off with free ebooks and free delivery. Just enter promo code SUMMER15 at the checkout.

SHOP NOW

If you’re not an HK Rewards member you still get 25% off with the code. You don’t get any free ebooks either. So join HK Rewards free first to get the best deal.

HK Rewards FAQ

WHAT IS HK REWARDS?

HK Rewards is our loyalty scheme. It’s 100% free to join and takes less than a minute. What’s more, you can cancel your membership at anytime with a single click.

WHAT BENEFITS DO I GET?

20% off all books, ebooks and DVDs
20% off as long as you’re a member means you’ll find it hard to buy cheaper elsewhere. Better still, your 25% HK Rewards discount can combine with seasonal promotions to give you truly unbeatable discounts of up to 50%!

Free postage and packing
From our office in Leeds, Human Kinetics delivers all over Europe. And we believe our members should pay the same price no matter where they are. So we got rid of postage and packing fees for good.

Free ebooks of physical purchases
If there is an ebook version of your physical book, you get it free instantly. No more time spent waiting for the postman to arrive. Start enjoying your books straight away.

Newsletters
Get one, two or all three of our fantastic monthly email newsletters sent direct to your inbox. Enjoy news, opinion, exclusive offers, advanced notification of sales, new titles information, competitions, event notification, occasional freebies and more.

Terms and Conditions
This offer is available for customers residing in the UK, Europe and the Middle East only.

It applies to orders for printed books, eBooks, CDs and DVDs, but not courses.

When ordering online you must enter Promo Code SUMMER15 at the checkout. Failure to do this will prevent us from identifying your order as qualifying for the free offer.

If ordering by telephone, mail or email, please state that you wish to use the promo code SUMMER in conjunction with this order

This offer expires 23.59 GMT on 27 August 2015. Orders received after this date will not be eligible.

HK Rewards terms and conditions can be found here.

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Overweight
Academic News, Fitness News, PE News

New study gives hope for genetic obesity cure

Obesity is one of the biggest public health challenges of the 21st century.

Affecting more than 500 million people worldwide, obesity contributes to potentially fatal disorders such as cardiovascular disease, type 2 diabetes and cancer.

But there may now be a new approach to prevent and even cure obesity, thanks to a study led by researchers at MIT and Harvard Medical School, published in the New England Journal of Medicine.

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Fitness News

Download Fit News now

Fit NewsThe August edition of our online newsletter, Fit News is now available to download.

In it you’ll find great articles, details of upcoming events, research and stories relating to all aspects of fitness, plus details of new releases and offers from Human Kinetics.

View it now >>

Why not subscribe below so you get Fit News delivered directly to your inbox each month?

In addition, Human Kinetics produces two other unique email Newsletters and you can subscribe to these as well.

They’re completely free and if you change your mind you can unsubscribe at any time. So subscribe today.

Fill in your information below and check the emails you want.

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hydration
Fitness News

New safety guidelines on water consumption for exercise published

In recent years, at least 14 deaths of marathon runners, American football players and other athletes have been attributed to exercise-associated hyponatremia, a condition that results from drinking too much water or sports drinks.

But there’s an easy way to prevent hyponatremia: drink only when you’re thirsty. That’s according to a 17-member international expert panel in their new guidelines on preventing and treating hyponatremia, published in the Clinical Journal of Sport Medicine.

“Using the innate thirst mechanism to guide fluid consumption is a strategy that should limit drinking in excess and developing hyponatremia while providing sufficient fluid to prevent excessive dehydration.”

Exercise-associated hyponatremia (EAH) occurs when drinking too much overwhelms the ability of the kidneys to excrete the excess water load.

Sodium in the body becomes diluted which can lead to swelling in cells, which can be life-threatening.

Symptoms of severe EAH include vomiting, headache, altered mental status (confusion, agitation, delirium, etc.), seizure, and coma.

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Books, Fitness News

Overhydration in endurance sports

Ever since researchers in Florida first formulated Gatorade in 1965, use of sports drinks has increased to the point of overindulgence by elite performers and novices alike.

Athletes, parents, coaches and even many professionals in the fields of medicine, fitness and sport science routinely recommend rates of fluid intake during exercise that far exceed limits established by research.

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