4 ways to grow your creativity in sports social media
Working in sports social media means you are always creating content, whether with words, images, video, or all three. This constant demand for content relies on a strong creative approach to make sure you’re engaging your audience as effectively as possible. Whether creativity comes naturally to you or not, developing your creative abilities is an ongoing process. In this post, adapted from Social Media and Sports we explore 4 areas of focus when striving to develop your creativity in sports social media. Vocabulary In any field of communication, vocabulary is key. In some instances this refers to the actual words written or spoken in a social media message, and in others it refers to the visual imagery or editing patterns utilised to produce photos or videos. As a content generator it is important to possess a broad and ever-growing vocabulary of words and ideas to choose from. Vocabulary is something that will grow throughout your lifetime if you have the mental flexibility and willingness to change your perception of how concepts fit together. One of the …