Month: January 2021

How to be successful in online sport communication

As a sport enthusiast or professional the main way you engage with sport organisations and their content is likely online. Whether that be following your favourite team and sports stars on social media, browsing sport organisations’ websites or listening to their podcasts. The ways in which users want and expect to consume sport content is vast. That’s why before engaging in the numerous channels of online communication, sport organisations must consider the various factors which influence it and the essential components for success. In this post we explore said factors, adapted from Strategic Sport Communication. 

Grassroots football: Insights from a volunteer football coach

Pictured above Volunteer Coach Tony Page with the Beckwithshaw Saints Junior Boys Football Club. In this post we speak to Tony Page, Volunteer Football Coach for Beckwithshaw Saints Junior Football Club. For the past 3 years Tony has coached the under 13 boys team, which Human Kinetics now proudly sponsor.  We wanted to catch up with Tony to find out more about his experiences and insights as a volunteer football coach.