Use Twitter to increase sports fan loyalty
Fostering sports fan loyalty is imperative for both clubs and athletes. A new study examines the moderating effects of Twitter in this sports context.
All posts filed under: Sports Management
Journal of the Month – Journal of Sport Management
JSM published its 30th volume in 2016 and to celebrate, editor-in-chief David Shilbury compiled a list of some of the most important research published by the journal over the years.
What does it mean to be a woman in sport?
Women and Sport offers insight into how women have been involved in sport, their struggles for widespread recognition and how they continue to carve out their role in sport today.
A jargon-free approach to sport law fundamentals
This book helps students understand the types of law that are most relevant to sport management professionals
New guide to sport facility management
Managing Sport Facilities third edition explains the management of a range of facilities, from smaller health clubs, colleges and recreational environments to professional sport stadia.
Join us at the Careers in Sport Roadshow, Leeds
The National Sports Roadshow provides a platform for employers, trainers, students and professionals to meet and interact
The best-selling student text on sport marketing updated
Sport Marketing has been streamlined and updated to keep pace with the latest information and issues in the competitive world of sport marketing.
Managing sports organisations
More than simply leadership tips from a sport personality, this book translates classic and contemporary research in leadership into leadership skills and behaviours