The NBA has joined forces with British Basketball, the British Basketball League and England Basketball for a week of promotional activity to celebrate the sport around the country.
The UK’s first ever NBA Basketball Week will involve a series of free fan events and span across five cities between 25th February and 6th March.
The events, which are youth-oriented, will include coaching clinics, player clinics and a Sprite 3-on-3 competition.
The ‘Basketball Week’ will visit London, Birmingham, Sheffield, Manchester and Newcastle, and build up to the staging of the NBA’s first ever regular season game in Europe.
The game between the New Jersey Nets and the Toronto Raptors, will be part of the NBA games – London 2011, on 4th-5th March 4th at The O2 Arena.
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