Turn your dream of launching and running a sustainable tourism business into reality.
This textbook is designed for first‐year students on either recreation or leisure courses
Being able to properly evaluate programmes, recreation professionals can better understand the their impact and with data in hand, justify future investments.
With their varied life experiences, values, and expectations, baby boomers are predicted to redefine the meaning of recreation and leisure programming for mature adults.
Recreation, Event, and Tourism Businesses: Start-Up and Sustainable Operations uncovers the keys to business success in the commercial recreation, event and tourism sector – one of the fastest-growing segments in the tourism and recreation industry.